Licenses and subscriptions are popular pricing models. Learn how licenses and subscriptions work and how to choose a pricing ...

Learn how competition-driven pricing strategies work, their pros and cons, and how they impact market share and profitability ...

How to turn pricing into a growth lever Pricing is one of the most powerful growth levers a business has, yet it is still one of the most overlooked. While teams spend months refining product and ...

A version of this story appeared in CNN Business’ Nightcap newsletter. To get it in your inbox, sign up for free, here. New York CNN — There’s nothing new about surge pricing, or “dynamic pricing” as ...

As the technology continues to evolve, the key differentiator will be how companies use these tools to create value for both themselves and their customers. The Fast Company Executive Board is a ...

Forbes contributors publish independent expert analyses and insights. Neil Sahota is a globally sought after speaker and business advisor. In the digital economy, companies continuously seek ...

As price pressure increases, 68% of companies plan to raise prices to keep up with inflation. In light of this, with AI-based software, companies can dynamically optimize prices in real time and ...

When word got around that the burger chain Wendy’s would start surging prices in 2025, the backlash was swift. What followed was a swarm of media coverage, outraged customers, late-night TV jokes and ...

Discover how competitive bids work in business and underwriting, from proposals and pricing to securing contracts for goods, services, IPOs, and M&A.